Rose of York is delighted to offer its Media and Marketing ESP course, carefully designed for professionals and students whose first language is not English. This highly practical programme provides learners with the opportunity to refine their English skills while working within authentic marketing contexts.
The Media and Marketing ESP course is ideal for:
- Marketing professionals operating in international consultancies or multinational companies
- Students preparing for careers that involve cross-cultural collaboration
- Learners who work with international clients or contribute to global marketing campaigns
By combining English language development with real-world marketing scenarios, this course empowers students to communicate more effectively in a global marketplace.
Through interactive sessions and targeted practice, students will learn how to:
- Plan, discuss, design and analyse a marketing plan
- Assess customer and consumer trends while exploring advertising language
- Create promotional materials and confidently present a campaign
- Manage meetings effectively, while developing debating and negotiating skills
Delivered by experienced teachers, the course follows a structured syllabus supported by dedicated course materials. Each week, students develop their grammar, vocabulary, reading and writing skills while focusing on marketing-related topics.
An example syllabus includes:
Reading: Case studies such as Microsoft’s brand image or Nespresso’s customer experience strategies
Speaking: Practising how to turn around a brand image or improve customer satisfaction
Vocabulary: Word formation, collocations, and the language of marketing in context
Grammar: Focus on practical elements such as question forms and dependent prepositions
Full syllabus details can be explored via the course webpage.
Rose of York offers several ways to access the Media and Marketing ESP course:
Closed Group Courses – perfect for groups of colleagues or students arriving together
One-to-One Learning – tailored to the individual, available at any intensity
Combination Courses – blending general English with Media and Marketing for a broader learning experience
Agents can reassure students that whether they prefer an intensive individual course or a group learning experience, we can provide a personalised quotation to meet their needs.
For detailed course fees, please refer to Rose of York’s official price list. Alternatively, agents may contact the school directly for a personalised quote based on the student’s chosen format and intensity of study.
If your students are interested in improving their marketing English skills, we encourage you to share the Media and Marketing ESP course link with them. For further information, please get in touch:
📧 Email: [email protected]
📞 Telephone: +44 (0) 207 434 0643
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