Continuing our new Testimonial Thursday series, this week takes us to Lausanne, Switzerland, where Canvas Ecole Art et Mode shows a side of S&A’s work that goes beyond publishing: full marketing and social media management services.
Canvas came to us for a specific reason. With a small marketing team and their focus firmly on delivering courses and supporting students, they wanted their social media handled entirely by someone else, freeing them to concentrate on what they do best.
Founded over 25 years ago, Canvas Ecole Art et Mode is a private art and fashion school in Lausanne offering bachelor’s programmes in fashion design, pattern-making, graphic design and illustration. As a bilingual school teaching in both French and English, everything they do, including their social media presence, needs to reflect both languages.
Each month, the Canvas team sends us instructions in French, along with images and the topics they’d like to highlight, but that’s where their involvement ends. We take it from there, writing the captions ourselves in French before translating them into English, so every post goes out bilingually across Instagram, Facebook and LinkedIn. With access to their social accounts, we schedule everything once posts are approved, meaning Canvas never has to think about their socials again, knowing that their accounts are active and their posts polished and on-brand. It’s an ideal solution for schools who want a strong online presence without dedicating internal resources to it.
From bilingual campaigns to fully-managed accounts, S&A adapts to fit however much, or how little, a school wants to take on. Get in touch with us today for expert assistance in marketing your establishment to vetted agents worldwide.
Written by Stephanie Clark
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